Many fitness club owners think that simply getting new members is the most important aspect when it comes to marketing. However did you know that you can nearly double your income per member simply focusing on retaining the members you already have and encouraging them to invest in effective nutritional products or services that you sell? Retaining your existing members instead of trying to obtain new members is very important when it comes to being a successful cycling program. I personally use a 'Fitness & Nutrition' approach when it comes to accomplishing a clients personal health goals. Protein powders and whole food based concentrated food supplements added alongside a fitness routine can get your members to see their overall fitness and health goals come true sooner! Exceptional customer service involves more than just employing a friendly staff. You must consistently meet and exceed your clients’ needs. Survey your members periodically to [...]