How To Retain Indoor Cycling Clients
Many fitness club owners think that simply getting new members is the most important aspect when it comes to marketing. However did you know that you can nearly double your income per member simply focusing on retaining the members you already have and encouraging them to invest in effective nutritional products or services that you sell?
Retaining your existing members instead of trying to obtain new members is very important when it comes to being a successful cycling program. I personally use a ‘Fitness & Nutrition’ approach when it comes to accomplishing a clients personal health goals. Protein powders and whole food based concentrated food supplements added alongside a fitness routine can get your members to see their overall fitness and health goals come true sooner! Exceptional customer service involves more than just employing a friendly staff. You must consistently meet and exceed your clients’ needs. Survey your members periodically to make sure you are succeeding, and then develop a customer satisfaction package based on their feedback. Contact me here on more advice on hoe to address individual fitness needs and goals in order to provide an initial fitness assessment and extensive orientation to each of your members. The orientation shouldn’t be just a walk around the gym and locker room, but rather a comprehensive equipment and technique demonstration. This will prevent injuries and encourage members to use unfamiliar equipment.